Our 5 favourite paid resources

We all love free resources (see our previous post) but sometimes, you do need to make an investment to get the right solution for you. We’ve tried and tested these platforms for years, and in our opinion they are definitely worth the investment! 

Envato Elements is a stock library, with multiple subscription options and an easy to use online platform. The price is very reasonable for what you receive, and we easily get value for money every month.

We love Envato Elements for multiple reasons: the main one being the variety. You can pick from images, fonts, graphics, mockups and more. The options are vast and you only pay the subscription fee, no extra costs. 

We simply send the Envato Elements website link to our clients, they send us the URLs of the images etc. they like and we license it for the project. Super quick and simple with plenty to choose from.

There are many parts of the Google Suite that are free, but the Google Drive is one of the elements that is likely to be an extra cost to your business. They offer a personal plan, but we subscribe to the business plan and we find the benefits are worth the cost. 

  • Store a large quantity of files – great for back-ups. 
  • Easily share files with customers…and they can share files with us. It makes keeping track of projects easy for both sides. 
  • Collaborating directly on files like Word documents and spreadsheets is simple.
  • Add comments to PDFs directly in the Google Drive. 
Google Ads is considered one of the best tools for lead generation. It allows you to target the people who are searching for what your business offers. We use Google Ads to drive sales and traffic to websites, while at the same time raising awareness and the profile of your business. Most of our customers notice an increase in traffic and enquiries after using Google Ads for just a short time. 
The biggest advantage is that you set the budget. You can spend as much or as little as you want to get your ads in front of the right people. 

Social Media Scheduling

If you read our previous blog post sharing our favourite free resources, you might be wondering why we pay for social media scheduling tools. 

The ability to schedule within the social media platforms themselves works in most cases, which is why we recommend it. However, when we are managing content for clients and ourselves we need more features. A paid for social media scheduling tool allows you to see all your scheduled content in one place, provides advanced analytics and will often have more functionality options for scheduling.

The platform you choose is largely down to personal preference. We have experience with Agorapulse, Hootsuite and Loomly and have found them all great to work with. Our advice would be to try them out on a free trial or on a monthly plan to see which platform is the right fit for you. Take a look at all the features and weigh up the benefits versus the cost. 

Take a look at our blog post Our 5 favourite free resources to find out about more great resources you can use in your business. 

FlipHTML5 is a platform that allows you to embed publications on your website. If you’ve ever been able to flick through the pages of a magazine or brochure online, this is how it’s done. It is a great way to display publications online, giving the user an interactive and visually engaging experience. 

As a business we are subscribed to the platform and we offer the service to our clients. We personally love the way it looks and it can be a great added extra to a website. 

If you are a new startup or you’ve been in business a long time, hopefully these tips can help you on your way. There are plenty of great marketing tools out there, you just need to know where to look. We are always happy to offer help and advice about resources, software and more so don’t hesitate to ask.  

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13-17 Whitby Street
TS24 7AD

0333 7000 247

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An award winning digital agency, driven by creative thinking, great value and excellent service.

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