After working with Love Hartlepool to create their branding and website, we won the opportunity to design and build their new platform, Shop Hartlepool.
As an initiative to encourage local people to rediscover local businesses we wanted the branding to feel bold, fresh and confident. Shop Hartlepool introduced new colours and an adapted logo as an extension of the Love Hartlepool brand. We balanced a professional look and feel, with a creative and friendly design.
The website had to be user-friendly and allow visitors to easily search and filter the amazing local businesses Hartlepool has to offer. Shop Hartlepool encouraged Hartlepool people to support their local shops, restaurants and online-exclusive businesses operating in the town. The blog provided businesses with an opportunity to share their story providing much needed exposure to their community.
We used branding inspired by the Love Hartlepool initiative and a range of marketing methods to promote local businesses of all shapes and sizes around Hartlepool.
We felt the best way to kick off the Shop Hartlepool campaign was to launch with a video showcasing the a handful of town’s shops and the spirit of the locals.
We created content for and managed an ever-evolving campaign across three platforms. Promoting Shop Hartlepool to local residents while also shouting out all of the new sign ups and their great events and offers.
Local businesses nominated themselves through Shop Hartlepool for the Christmas Window Competition in 2021. We put together a trail of all the participating businesses to encourage people to see every window for themselves before voting for their favourite. We created an online application, a website page with voting capabilities, social media graphics and print assets for the campaign.
Local businesses nominated themselves through Shop Hartlepool for the Christmas Window Competition in 2021. We put together a trail of all the participating businesses to encourage people to see every window for themselves before voting for their favourite. We created an online application, a website page with voting capabilities, social media graphics and print assets for the campaign.
After the success in 2021, Shop Hartlepool asked us for ideas that would be bigger and better than the year before. It was decided that Shop Hartlepool would be hosting 24 days of giveaways throughout December.
We managed onboarding the businesses, hosting the giveaways across Facebook and Instagram and communicated with the winner to receive their prize. Printed adverts, social media graphics and blog posts all worked together to promote the campaign.
After the success in 2021, Shop Hartlepool asked us for ideas that would be bigger and better than the year before. It was decided that Shop Hartlepool would be hosting 24 days of giveaways throughout December.
We managed onboarding the businesses, hosting the giveaways across Facebook and Instagram and communicated with the winner to receive their prize. Printed adverts, social media graphics and blog posts all worked together to promote the campaign.
Our Projects
We’ve worked on so many fantastic projects it’s hard to choose a favourite. So here are a few of our more recent projects to give you a flavour of what we could do for you.
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